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Hungryroot Street Interview by StreetTalk

StreetTalk helped Hungryroot reach people stuck in the takeout cycle with a conversation creative product demo in NYC. The goal was asking how many nights a week people default to ordering in and showing a better option. One person said almost every night.

Category

Consumer Apps & Services

Location

New York City

Target Demographic

Neutral

25-34

Host

Eve

Video Transcript

Host [0:00]

How many nights a week would you say that you just end up ordering takeout?

Guest 1 [0:00]

Almost every night.

Guest 2 [0:00]

Like twice a week.

Guest 3 [0:00]

Probably 3 or 4 nights a week.

Host [0:00]

Would you say that the stress of grocery shopping and meal prepping is a big reason that you end up doing that?

Guest 3 [0:00]

Yeah. I get overwhelmed and I'm like, ah, I'll just order.

Host [0:00]

This is Hungryroot and it is a grocery and recipe delivery service. You take the quiz and it'll show you some recipes based on your preferences and then all of the ingredients are delivered right to your door. Make all of the stress of grocery shopping taken away.

Guest 3 [0:00]

I love that. I don't have to do groceries ever again in my life.

Host [0:00]

So does this sound like something that you would be interested in using?

Guest 3 [0:00]

Yeah, that sounds so great. It's nice how, like, personalized to you that it is.

Host [0:00]

You can get 30% off your first order.

Guest 3 [0:00]

Sign me up!

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